Story Pitch Form:
1. Subject/Slug:
High-End Healthcare
2. Based on my research so far, the focus of the story is:
“Alcoa Pines, a Benton nursing home, revitalizes their facility to entice new residents.”
3. A summary of previous coverage of this story/issue:
There has not been any previous coverage of this story. The events just recently took place.
4. The main central question I hope to answer is:
Where can an elderly relative go to get care and also feel at home?
5. This story is important because:
Eventually we will all be put in the position to care for an elderly family member. It is important to stay educated on the changing healthcare environment.
6. Why this story at this time:
The healthcare industry continues to change in order to attract the vast amount of baby boomers that are approaching the age for additional care.
7. The potential sources/stakeholders in this story are:
The Assistant Administrator and the staff of the nursing home are involved in this story. Elderly needing healthcare assistance are impacted by it. Family members seeking care for their elderly loved one would be interested in the story. Elderly people who are looking for additional help could also benefit from this story.
8. The information you need to gather in order to tell this story effectively:
To effectively tell this story, I will gather visuals and natural sounds from the facility, and I will also interview the Assistant Administrator.
9. I have ALREADY CONTACTED the following sources for this story:
Amber Richart, Assistant Administrator Phone number: 501-658-5176
Email addresses: [email protected]
10. How did you come up with this idea?
I came up with this idea as I was working in Central Arkansas this week. I made a cold call to this facility and was looking to gain an edge by proposing something different to them. I asked Amber to participate in this story by letting her know they could use the info to promote their facility.
1. Subject/Slug:
High-End Healthcare
2. Based on my research so far, the focus of the story is:
“Alcoa Pines, a Benton nursing home, revitalizes their facility to entice new residents.”
3. A summary of previous coverage of this story/issue:
There has not been any previous coverage of this story. The events just recently took place.
4. The main central question I hope to answer is:
Where can an elderly relative go to get care and also feel at home?
5. This story is important because:
Eventually we will all be put in the position to care for an elderly family member. It is important to stay educated on the changing healthcare environment.
6. Why this story at this time:
The healthcare industry continues to change in order to attract the vast amount of baby boomers that are approaching the age for additional care.
7. The potential sources/stakeholders in this story are:
The Assistant Administrator and the staff of the nursing home are involved in this story. Elderly needing healthcare assistance are impacted by it. Family members seeking care for their elderly loved one would be interested in the story. Elderly people who are looking for additional help could also benefit from this story.
8. The information you need to gather in order to tell this story effectively:
To effectively tell this story, I will gather visuals and natural sounds from the facility, and I will also interview the Assistant Administrator.
9. I have ALREADY CONTACTED the following sources for this story:
Amber Richart, Assistant Administrator Phone number: 501-658-5176
Email addresses: [email protected]
10. How did you come up with this idea?
I came up with this idea as I was working in Central Arkansas this week. I made a cold call to this facility and was looking to gain an edge by proposing something different to them. I asked Amber to participate in this story by letting her know they could use the info to promote their facility.